Anastasia Beverly Hills Lash Brag Volumizing Mascara lets you achieve maximum lash volume and fullness you can’t stop bragging about. This voluminous mascara instantly creates the look of dramatic, full-bodied lashes with intense, jet-black color. The specially designed hourglass-shaped mascara wand separately coats each lash with the lush, full-pigment formula that glides on without weighing down lashes.
Water/Aqua/Eau, Paraffin, Acacia Senegal Gum, Glyceryl Stearate, Synthetic Beeswax, Stearic Acid, Butylene Glycol, Palmitic Acid, Oryza Sativa (Rice) Bran Wax, Polybutene, Ozokerite, Vp/Eicosene Copolymer, Hydrogenated Vegetable Oil, Copernicia Cerifera (Carnauba) Wax/Copernicia Cerifera Cera/Cire De Carnauba, Glycerin, Cellulose, Ethylhexylglycerin, Stearyl Stearate, Hydroxyethylcellulose, Polyester-11, Pvp, Disodium Edta, Aminomethyl Propanol, Phenoxyethanol, Black 2 (CI 77266) (Nano), Iron Oxides (CI 77499), Ultramarines (CI 77007).
The formula is fully loaded with volume - no pumping necessary. Before applying Lash Brag for the first time, wipe off excess product from the wand onto the rim of the tube. Begin by applying mascara to your bottom lashes from base to tips. Then, starting at the base of your top lashes, sweep the brush through to the tips. Apply over the top of the lashes as well as under to create an extra-voluminous look. Apply additional coats as desired.
Entrepreneur and industry icon Anastasia Soare believed that the same balance found in art and nature could also be applied directly to the human face, creating aesthetic harmony. With the idea that brows should be shaped according to an individual’s bone structure, Anastasia developed her line of award-winning brow products and signature Golden Ratio® Eyebrow Shaping Method. Carving out a new category in the industry, this patented three-step technique for crafting personalized brows has become a modern-day beauty essential.
"One brow does not fit all. This is the entire foundation of Anastasia Beverly Hills. Using the Golden Ratio® Method, the shape of the eyebrow is tailored to each individual’s face and unique bone structure. In just three steps, your personalized brows will outlast any trend."—Anastasia Soare, CEO & Founder