Every Blushington lounge tells a piece of our story. Columbus Circle tells one of the biggest chapters.
When we reopened our doors in New York after the shutdowns of the pandemic, we didn't just reopen the way we'd left off. On September 9, in a fresh 1,800-square-foot space at Columbus Circle, we introduced something Blushington had never offered before in fifteen years of makeup and skincare: blowouts. That single addition completed the model every guest knows us for today — blowouts, makeup, and skincare, all under one roof, all in one appointment.
The Moment the Model Became Whole
It's easy to look at "blowouts, makeup, and skincare" now and assume it was always the plan. It wasn't. For most of our history, Blushington was a makeup and skincare studio, full stop. Columbus Circle is where that changed — where we looked at everything the pandemic had taught us about what our guests actually needed, and decided the model deserved to be bigger than it had been. It was a natural evolution, built around the same instinct that's guided every decision since 2011: listen to what people are asking for, and build it.
Still the Standard We Measure Everything Against
Every Blushington that's opened since — Boca Raton, River Oaks, and wherever comes next — carries forward what we figured out at Columbus Circle first. It's not just our flagship because it's the biggest or the busiest. It's our flagship because it's where the current version of Blushington actually began.
Built for New York's Pace
None of that history changes what a visit here feels like day to day: efficient, precise, built for guests whose calendars don't leave much room to spare. Located at 315 W 57th Street, our Columbus Circle lounge moves at the speed New York demands, without losing the care that's defined every Blushington appointment since the very first one.
Book your next appointment at our Columbus Circle flagship.